Out of all the campaigns, I decided to do the Anti-smoking campaign.
I did this because I think many people of the age group from 16 years and above starts smoking and terrorizing their health a lot. I would describe smoking cigarettes have dfifferent reasons like stress, fashion, forced, intersts and more. From the above sentences the most distracting thing would be fashion becasue nowadays when young people see their parents or friends smoking they take interest just like that to showoff in front of many people that they are growing older and can understand thier position in smoking cigarettes. In some cases like in music or fashion industry the models and sinmgers also do photoshoots and mainly music videos where the the main person smoke due to tragic and some caes like happiness just to show their concepts for their music style which also gets the centre attention the young people who thinks smoking cigarettes are like getting in a fashion sense and showoff to other people which i find it definately wrong because they should undestand the present health which could cause serious problems in the future.
Planning for my campaign Poster:-
(No. 1)
The title of my campaign poster is 'Smoking is Killing Me'. I chose this name to fit the concept of my poster for an anti-smoking campaign. In my poster, the ‘Heart’ with black colour spreading out in it describes the human’s important part of the body which is also the target for the people who smokes a lot and eventually may affect their health by getting diseases like heart diseases. As for the ‘Cigarette’ piercing a human heart to show that people will be effectively affect their heart if they smoke a lot. Likewise for the ‘Smoke’ shows that smoking could lead like a flowing river which our inner parts of the body could be destroyed and make our health look bad.
As for the ‘Red bubbles’ which is actually blood tells us that if too much of blood is wasted from our body, it may lead to loss of our body. I even used ‘Text’ to write my title and a website with red colours to stand out to my target audience. The main thing why I mention the website in my poster is to let people visit my website and find how it is and know more about anti-smoking campaigns as many young people are starting to smoke in their young age which includes adults too. The fonts and colours are used for the title and the website is done in a simple and focused in an attractive way. Overall, this campaign’s target audience would be every age groups but I wanted to mention it from 16 years and above because many young people are smoking a lot and destroying their body health.
(No.2)
The title of this campaign is "Say 'NO' or Life Will Be Breathless". I chose this camapign name because the image shows us that smoking can lead to lot of pollution in air like smoky factories, vehicles and lots more which causes air pollution. The target audience could be for everyone as the image is not quite proper in understanding what it means but has a litlle meaning saying 'NO' to soking which is the only easiest part where many peope, would understand it. The cigarette with black cross definately shows not to involve in smoking and immediately day 'no' to anyone who insists you to smoke. As, for the title means people should be aware of other people who smokes and insists you to join you in smoking which the answer should be 'no' tot that person or could to dangerous diseases like heart problems and mouth infection.
(No.3)
The title for this campaign is "Just say 'NO'". The title I chose for this was due to the images which is was quite simple made showing a smoke coming out from the cigarette laying side in the ashtray which definately fits with the title due to its simple images. this campaign would be probably for the young people from 16 to 21 year age group because I just to want to let many young teenagers from these age groups to understand the value of health and their life for the future. The image of a smoke of the cigarette floating around shows that the if the person smokes it will be hard to reduce the smoke inside their body and it will spread around their blood veins, heart and every part of the body which could cause a fatal pain in your health and loss of your weight due to too much of smoking everyday and even spread out to other people around you. The ashtray was just given a small hint to make the cigarette laid in the side of the ashtray to make a final touch.
Overall, if I would be seeing this campaign somewhere in posters or an internet, I would not look at it as much in interest due to lack of colours and simple fonts used on it. In this campaign if I was given to change and use digital images I would try to use more colours and good fonts to fit the image of the campaign.If I would say it in my opinions about this anti-smoking campaign I made I definately didn't like it as musch as other three campaigns due to lack of background, simple images which didn't directly attracts the target audience what this campaign really means.
(No.4)
The title of this campaign is 'Smoke Will Kill Me'. The target audience for this campaign would be from age group 16 years and above. I chose the name of this title becasue according to the images I decided to use this aimple title which sounds good for this campaign and really fits with the images. The images shown in this campaign tells us that smoking is llke a gun. The cigarette is shown like a gun with 'bang!' sound to let young people know that if you shoot with a gun you will get pain in your body just like that if you smoke cigarettes you will Sstart to destroy your health from young age and will get a lot of pain in your body in your upcoming future. Out of all the three campaigns this is the one I like the most because the image with a gun style cigarette with bang bang sounds looks different and good and even the the writing font is simple with yello and green colours just to look attractive for the people to see.
Tuesday, 20 April 2010
Wednesday, 31 March 2010
NCFE-Music Technology
Unit-1 Assessment
1. How do you save your data appropriately?
To save the data in Logic Pro,
-Go to the top screen
-Click on file
-Scroll down to the list of files
-Click either on ‘Save’ or ‘Save As’ to save the file
-The save folder will be shown
-Type your file name and date on your respective folder
-Finally, click on save and it is saved in your respective folder.
2. Set up a track?
To set up a track,
-Go to top screen
-Click on file and scroll down to the list of files
-Click on ‘New’
-The ‘New...’ folder is shown
-From the list of templates choose an empty project.
-Type 1 or more than 2 numbers of tracks and choose ‘software instrument’ in types of tracks
-Then, click on create
-Finally the number of tracks will be shown below the global tracks.
-If you want to add more you could do double click and the track could be shown.
3. Assign a sound to the track?
To assign a sound to the track,
-go to library in Logic Pro
-click on any software instruments
For example; I chose 'Bass' and then I look up different genres of bass. Then, I click on 'Acoustic bass' and again I look at the different sounds of bass and finally click on my chosen sound of bass which is 'Unplugged bass'.
-Finally the chosen software instrument will be shown below in the global tracks.
4. Record a MIDI sequence?
To record a midi sequence,
-Firstly before you switch on the computer(IMAC) the keyboard should be plugged on which is in the back for the Logic Pro 8.
- Then, switch on the keyboard which is also in the back.
-Go to the bottom of the 'Logic Pro' and click on the record button.
- Now, play or press the keyboard buttons and will start recording.
5.Evaluate the quality of the recorded sequence and amend where appropriate. are the at the right pitch on the keyboard, the correct length (Piano Roll) are the tracks correct at the right place in each beat and bar?
6. How do you quantise a track? The note should snap to the line making the sound last as it should.
7. How do you set up and record extra tracks?
8. How do you evaluate final recordings?
9.How do you move, copy and pate, erase and use other tools in the tool box?
1. How do you save your data appropriately?
To save the data in Logic Pro,
-Go to the top screen
-Click on file
-Scroll down to the list of files
-Click either on ‘Save’ or ‘Save As’ to save the file
-The save folder will be shown
-Type your file name and date on your respective folder
-Finally, click on save and it is saved in your respective folder.
2. Set up a track?
To set up a track,
-Go to top screen
-Click on file and scroll down to the list of files
-Click on ‘New’
-The ‘New...’ folder is shown
-From the list of templates choose an empty project.
-Type 1 or more than 2 numbers of tracks and choose ‘software instrument’ in types of tracks
-Then, click on create
-Finally the number of tracks will be shown below the global tracks.
-If you want to add more you could do double click and the track could be shown.
3. Assign a sound to the track?
To assign a sound to the track,
-go to library in Logic Pro
-click on any software instruments
For example; I chose 'Bass' and then I look up different genres of bass. Then, I click on 'Acoustic bass' and again I look at the different sounds of bass and finally click on my chosen sound of bass which is 'Unplugged bass'.
-Finally the chosen software instrument will be shown below in the global tracks.
4. Record a MIDI sequence?
To record a midi sequence,
-Firstly before you switch on the computer(IMAC) the keyboard should be plugged on which is in the back for the Logic Pro 8.
- Then, switch on the keyboard which is also in the back.
-Go to the bottom of the 'Logic Pro' and click on the record button.
- Now, play or press the keyboard buttons and will start recording.
5.Evaluate the quality of the recorded sequence and amend where appropriate. are the at the right pitch on the keyboard, the correct length (Piano Roll) are the tracks correct at the right place in each beat and bar?
6. How do you quantise a track? The note should snap to the line making the sound last as it should.
7. How do you set up and record extra tracks?
8. How do you evaluate final recordings?
9.How do you move, copy and pate, erase and use other tools in the tool box?
Unit-PROJECT
INTRODUCTION
Particularly, I find music industry quite competitive and challenging place for the young generation for doing different careers in it. There are many opportunities to take part as a music career in music industry like in TV commercial, singer, DJ, dancer and lots more. It depends on which kind of talent you have and what you will be available to do in front many viewers. Basically in this generation young people are more eager to work in music industry like in theaters, TV, recording studios etc which is more interesting to see young people showing their talent and their inner confidence to the people over the world.
I am doing a project on my two different careers relating to music industry. This project is about their skills, qualifications and experience needed for the person who is doing a career as a music promoter and a record producer. For the project, I am going to find the answer to my question in choosing this two music careers. “Why did you choose music promoter and a record producer as your upcoming options for working in the music industry ?” In the beginning part of the course I did these careers just to complete my work but later I thought there are always reasons to do the things. While I was doing further researching information on these two jobs related to music industry, I got really interested. In my view, these two jobs are quite competitive in the music industry as they are one of the basic things for a person to promote music to other people and expand the music genres and style to different countries or within the country.
The most reflective part for this project is to improve my research skills. Knowing how to communicate with people, carry out a survey, going to a library and researching on it could be a great experience for me to be interested and able to find skills and confidence which could lead me to find work or whether I end up working in these two particular jobs in the music industry in the future.
The main purpose in experiencing different jobs in the music industry could be like understanding the values and improving it. Researching these two jobs normally I need to do a lot of finding the information on both of the careers normally about its qualifications, experience and skills needed which could have more details in pursuing to get a job in the music industry.
RESEARCH
In my secondary sources, I prepared my research from an internet. When I was researching the background details I needed it was quite important for me to choose good sources and links to gather reliable information so that others who are reading want find it fake and wrong.
I used www.wikipedia.co.uk site which I found that many people count on this website because there are lot of definitions and links but in some cases the meanings and words are difficult to understand and some of the details are fake so I prefer to check some of the sources whether it is correct or not. I even used the dictionary.reference.com site to find the meanings of the difficult words so that I could understand what it means. While finding different careers of the music industry I found another site www.wisegeek.com site which I find it quite intersting because I have never seen this site and it was quite useful for working out of my difficulties. I think ‘wisegeek’ site is quite understable than ‘wikipedia’ because this website helped me to gather more information on different careers of the music industry with its roles and skills and the words and meanings were quite easy to understand than wikipedia where there are lot of information but difficult meanings. I even used www.answers.com to find simple question like the qualification and salary amount for these particular jobs in the music industry. When I didn’t find the reliable answer for the salary information in the www.answers.com I found this www.collegecrunch.com website where I could find the good source of the two chosen music jobs and normally I am using is the college resource online site where you find many colleges details and jobs which is quite helpful for the people who want to find the resouces about the colleges and jobs they want.
For my primary research, I did a survey to find their different views and opinions regarding the careers from the music industry. The questionnaire survey done by the subject tutor gave us a hint to create our own questionnaires. We all chose to same like the tutor’s but made some changes in questionnaires to make alot easier for the people to understand and answer the questions. The title for the survey was “Questionnaries on careers in the music industry”. Basically, the sub-heading was “What are the skills, qualifications and experience neccessary to create a successful career in music teaching and/or performing in a group?” The questions were related to the sub-heading containing the questions about skills, qualification and experience whether/if they were interested to work in the music industry or not. After making the survey I handed out the questionnaire to my classmates from my media and creative diploma class and a helping resources tutor.
Here are the survey questions with people’s views and opinions:
In this question 1, everyone I gave my survey to told me that they don’t work in the music industry. As I gave my questionnaire to just students this is not a reliable question for them.
In this question 2, I gave 5 options which are: songwriter, singer, record producer, other and none. This is a good question because there are different options to choose and give their own views.
In this question 3, they were asked to say which skills were necessary ‘an ear for music’, singing talent or writing skills. This means whether they need to have talent for singing or just hearing the music or have writing skills needed for both the careers. I think this question is useful because most of the people asked are interested in music and listen to different types of artists.
In this question 4, I gave 4 options which are: GCSEs, Diploma or GNVQ, Degree in music and No qualifications necessary. I would say this is a practical question as its not quite good because the answer for this question is not known by many people and probably guessed it in their own views.
Regarding the question 5, everyone suggested that its very important for a music promoter or record producer to have an experience in the music industry. I would say this question is practically good because they know that without having an experience none would would be able to get in the industry. They suggested that more experience the more the person will get a job which could lead to have better reputation even they have a life with difficulties in their path in the big music industry.
REPORT
“Why did you choose music promoter and a record producer as your upcoming options for working in the music industry ?”
In my primary research, I did a question survey where I asked people if they are interested in doing a job in the music industry or not.
Basically, out of the five people asked, two of them chose songwriter, two of them chose singer and other(A&R) respectively and none were done by one person. As for record producer none chose this career. Basically, the majority of them chose songwriters than other job careers of the music industry.
In regards of the other people’s opinions the skills used by the singers or songwriters’ views were varied. The majority of them said singing talent and writing skills were neccessary to be a singer or songwriter.
When I looked at some of the question surveys of other people I found it really interesting because many of them suggested that in the music industry there are no qualifications required, as work experience or training in the industry is really important. The survey also suggested that getting more experience could lead to higher ranks in the music industry and I particularly agree with their answers.
In my opinion, I would say agree in their answers because the way each of them told about how its important and wrote their own views about the people how they work in the music industry.
In my secondary sources basically, I did a lot of researching in an internet to find the details about different careers in the music industry from different sites. It was difficult to find its basic things ] like skills, qualifications, salary and its role for each of the particular jobs of the industry.
I looked up in an internet where different kinds of jobs were involved. Out of range of jobs in the Music Technology Industry I chose Record Producer and Music Promoters.
Record Producer
Normlly for my internet research, I found that Record producer is one of the most important person in the music industry. It describes a record producer as one of the music industry professional who works with artists to produce records much like film producers, record producers plays a role in shaping the artistic direction of the projects they work on, and even also controls the quality and generating a project which may be successful. Producers are a very important part of the team which gets an album from the minds of the musicians to the shelves of retail stores.
Record producer's roles are:-
-plays a key role in recording sessions, controlling the schedule and working with the sound engineer to get the desired sound,
-Gathering and directing the ideas of the project,
-Getting into the songwriting process and learning about songwriting and sequencing,
-Being able to work with musicians and artist and get the best out of them,
-Working with a recording engineer and other studio owners,
-Using sound effects, samples and other techniques to make song sound different and unique,
-Mixing and editing the song, and finally
-Mastering the song.
Being a record producer can vary, depending on the type of music being recorded and the preference of the musicians' style of music. Record producers from a hip hop labels are often quite famous than the musicians they work with, and can make or break the success. In contrast the record producers working with classical musicians often have less involved artistically which only may focused on getting a good, clean recording. Basically, in this present generation many record producers are involved in being as a songwriter, a musician and recording engineering.
Salary Information:
While researching about the salary information I found out that the normal salary of a record producer range from over $30,000 up to more than $50,000 on a yearly basis which I find it quite alot but basically it depends on the sales of the music.
Qualifications:
More often the people who are interested in becoming a record producer in a music industry don’t have an entry qualification as its not quite needed but instead look for skills. As, i looked up in an internet most record producers have certificates in any of the following like in songwriting, composition, music production, sound engineering, musical history and theory, etc. People who often plan to be record producers may have to spend most of their time focusing on their piano skills as they say ‘instrument is usually the main composition tool of songwriters and producers’. Nowadays, record producers need to have skills on digital technology in producing music as you all know today’s generation has become quite dependent on computer software.
Having this job could be easier for the people who have dreams to be a record producer but there are times in struggling with singers and bands who insists to give ideas for their Cd album. Record producers should understand what they need in their songs and styles for the concept for the music.
Do you want to get involve in working in the music industry?
If you agree.....it will be your great opportunity to enter and will be able get training, audition and get many options for you to part of it.
Music Promoter
For my internet research, music promoter is also one of the most important job in the music industry because the person or a group of peole who works as a music promoters focus in marketing and promoting concerts, live events and manages publicity and advertising the music in the country and outside the different countries in the world. They are normally invloved as a business person in the music industry to work out the financial problems occuring in the industry and settling matters for the musicians' concerts and events.
Promoters have a good feedback about them because they are the one to create the advertising and making a publicity for the new musicians to attract many people of the world. Nowadays, most of the promoters are helding as plastering posters on outdoor walls,flyposting, and distributing handbills on windows of cars parked in entertainment district. At present, many promoters have started doing online technology such as online social networks and event listing sites to handle publicity, invitations, mailing lists, and so on. Recently, many promoters are one of the leaders in SMS text message advertising to their own lists. Music promoters often build their own personalities and the parties they host, marketing the events under a consistent name, style, type of program, and social experience to brand out an artist successfully.
Working as a music promoter for a record company or solo artist, the main objectives are:
-writing press releases to publicise your client's music or tour.
-organising publicity events such as media interviews and personal appearances.
-going to publicity events with clients.
-getting airtime on radio and TV shows.
-networking with contacts in the music industry.
-organising tours.
-dealing with designers, printers and marketing staff.
-negotiating contracts.
-listening to new acts and deciding whether to offer them a contract.
-work as a promoter for a live music venue.
Salary Information:
According to my research, the salary of a music promoter range from over £35000 - £45000/annum plus bonus which depends on its sales and expanding of the music of a singer or a band. The salary is really good for being a music promoter in the music industry.
Qualification:
Basically, the qualifications are not importantl in the music industry but some people do have relevant foundation degrees, BTEC HNDs and degrees to get this job to enter the music industry. There is no set career path into working as a music promoter as the main key to get this job is have experience and develop a connection in the industry. Having this job is to establish your own experience like taking interest and taking responsibility in sales and marketing, public relations, event organisation or advertising. So, it is really important and need to have experience for working as a music promter. Getting more experience as a music promoter,he/she could take a course in music industry management to be more confidence but there is no guarantee to get a job as it is usually according to how much they can handle the job and take responsible for all the things.
CONCLUSION/EVALUATION
Doing this project work, it was really difficult to research and jot down its basic things about the two careers of the music industry. The ideas were normally from an internet which had so many things about these particular jobs of the music industry. At first, I didn’t had any idea what to write about these music careers but due to the help of an internet I found many informations about it. While doing researching of different careers in the music industry I found five to six careers and gave short information for each of thees music careers I found. Then, out of all I chose my best two careers which are record producer and music promoter. The decision I made to give full informations about these two jobs was that I felt it was quite interesting and furtherall, both were one of the busiest and important careers in the music industry.
Basically, when I was doing secondary research on both of these two careers the most confusing part was the qualifications because many of the other jobs from different industry request for the qualifications and only were given to do the job but in the music industry it is not essential but instead skills and experience were more important if not they are given training and job experience. But some people who want to work as a record producer or music promoter study getting degrees to enter the music industry as basically its easier for them to know about the job they want because they have experienced a lot and have more practical skills.
The thing I didn’t like about my project is doing a research which was quite hard because I could not remember few websites and links I found for these two music careers and I didn’t do researching in books which is quite helpful if you do so. If I have to change or fully prepared a new one I would like to normally write some of the important websites and hyperlinks for research beforehand and prepared a final draft for it and even read some books related to music where I could find different jobs and important details about it for my project.
Overall, I would say my project is fine and would grade satisfactory just to say its not quite understable in some cases but I feel its average for the readers.
Particularly, I find music industry quite competitive and challenging place for the young generation for doing different careers in it. There are many opportunities to take part as a music career in music industry like in TV commercial, singer, DJ, dancer and lots more. It depends on which kind of talent you have and what you will be available to do in front many viewers. Basically in this generation young people are more eager to work in music industry like in theaters, TV, recording studios etc which is more interesting to see young people showing their talent and their inner confidence to the people over the world.
I am doing a project on my two different careers relating to music industry. This project is about their skills, qualifications and experience needed for the person who is doing a career as a music promoter and a record producer. For the project, I am going to find the answer to my question in choosing this two music careers. “Why did you choose music promoter and a record producer as your upcoming options for working in the music industry ?” In the beginning part of the course I did these careers just to complete my work but later I thought there are always reasons to do the things. While I was doing further researching information on these two jobs related to music industry, I got really interested. In my view, these two jobs are quite competitive in the music industry as they are one of the basic things for a person to promote music to other people and expand the music genres and style to different countries or within the country.
The most reflective part for this project is to improve my research skills. Knowing how to communicate with people, carry out a survey, going to a library and researching on it could be a great experience for me to be interested and able to find skills and confidence which could lead me to find work or whether I end up working in these two particular jobs in the music industry in the future.
The main purpose in experiencing different jobs in the music industry could be like understanding the values and improving it. Researching these two jobs normally I need to do a lot of finding the information on both of the careers normally about its qualifications, experience and skills needed which could have more details in pursuing to get a job in the music industry.
RESEARCH
In my secondary sources, I prepared my research from an internet. When I was researching the background details I needed it was quite important for me to choose good sources and links to gather reliable information so that others who are reading want find it fake and wrong.
I used www.wikipedia.co.uk site which I found that many people count on this website because there are lot of definitions and links but in some cases the meanings and words are difficult to understand and some of the details are fake so I prefer to check some of the sources whether it is correct or not. I even used the dictionary.reference.com site to find the meanings of the difficult words so that I could understand what it means. While finding different careers of the music industry I found another site www.wisegeek.com site which I find it quite intersting because I have never seen this site and it was quite useful for working out of my difficulties. I think ‘wisegeek’ site is quite understable than ‘wikipedia’ because this website helped me to gather more information on different careers of the music industry with its roles and skills and the words and meanings were quite easy to understand than wikipedia where there are lot of information but difficult meanings. I even used www.answers.com to find simple question like the qualification and salary amount for these particular jobs in the music industry. When I didn’t find the reliable answer for the salary information in the www.answers.com I found this www.collegecrunch.com website where I could find the good source of the two chosen music jobs and normally I am using is the college resource online site where you find many colleges details and jobs which is quite helpful for the people who want to find the resouces about the colleges and jobs they want.
For my primary research, I did a survey to find their different views and opinions regarding the careers from the music industry. The questionnaire survey done by the subject tutor gave us a hint to create our own questionnaires. We all chose to same like the tutor’s but made some changes in questionnaires to make alot easier for the people to understand and answer the questions. The title for the survey was “Questionnaries on careers in the music industry”. Basically, the sub-heading was “What are the skills, qualifications and experience neccessary to create a successful career in music teaching and/or performing in a group?” The questions were related to the sub-heading containing the questions about skills, qualification and experience whether/if they were interested to work in the music industry or not. After making the survey I handed out the questionnaire to my classmates from my media and creative diploma class and a helping resources tutor.
Here are the survey questions with people’s views and opinions:
In this question 1, everyone I gave my survey to told me that they don’t work in the music industry. As I gave my questionnaire to just students this is not a reliable question for them.
In this question 2, I gave 5 options which are: songwriter, singer, record producer, other and none. This is a good question because there are different options to choose and give their own views.
In this question 3, they were asked to say which skills were necessary ‘an ear for music’, singing talent or writing skills. This means whether they need to have talent for singing or just hearing the music or have writing skills needed for both the careers. I think this question is useful because most of the people asked are interested in music and listen to different types of artists.
In this question 4, I gave 4 options which are: GCSEs, Diploma or GNVQ, Degree in music and No qualifications necessary. I would say this is a practical question as its not quite good because the answer for this question is not known by many people and probably guessed it in their own views.
Regarding the question 5, everyone suggested that its very important for a music promoter or record producer to have an experience in the music industry. I would say this question is practically good because they know that without having an experience none would would be able to get in the industry. They suggested that more experience the more the person will get a job which could lead to have better reputation even they have a life with difficulties in their path in the big music industry.
REPORT
“Why did you choose music promoter and a record producer as your upcoming options for working in the music industry ?”
In my primary research, I did a question survey where I asked people if they are interested in doing a job in the music industry or not.
Basically, out of the five people asked, two of them chose songwriter, two of them chose singer and other(A&R) respectively and none were done by one person. As for record producer none chose this career. Basically, the majority of them chose songwriters than other job careers of the music industry.
In regards of the other people’s opinions the skills used by the singers or songwriters’ views were varied. The majority of them said singing talent and writing skills were neccessary to be a singer or songwriter.
When I looked at some of the question surveys of other people I found it really interesting because many of them suggested that in the music industry there are no qualifications required, as work experience or training in the industry is really important. The survey also suggested that getting more experience could lead to higher ranks in the music industry and I particularly agree with their answers.
In my opinion, I would say agree in their answers because the way each of them told about how its important and wrote their own views about the people how they work in the music industry.
In my secondary sources basically, I did a lot of researching in an internet to find the details about different careers in the music industry from different sites. It was difficult to find its basic things ] like skills, qualifications, salary and its role for each of the particular jobs of the industry.
I looked up in an internet where different kinds of jobs were involved. Out of range of jobs in the Music Technology Industry I chose Record Producer and Music Promoters.
Record Producer
Normlly for my internet research, I found that Record producer is one of the most important person in the music industry. It describes a record producer as one of the music industry professional who works with artists to produce records much like film producers, record producers plays a role in shaping the artistic direction of the projects they work on, and even also controls the quality and generating a project which may be successful. Producers are a very important part of the team which gets an album from the minds of the musicians to the shelves of retail stores.
Record producer's roles are:-
-plays a key role in recording sessions, controlling the schedule and working with the sound engineer to get the desired sound,
-Gathering and directing the ideas of the project,
-Getting into the songwriting process and learning about songwriting and sequencing,
-Being able to work with musicians and artist and get the best out of them,
-Working with a recording engineer and other studio owners,
-Using sound effects, samples and other techniques to make song sound different and unique,
-Mixing and editing the song, and finally
-Mastering the song.
Being a record producer can vary, depending on the type of music being recorded and the preference of the musicians' style of music. Record producers from a hip hop labels are often quite famous than the musicians they work with, and can make or break the success. In contrast the record producers working with classical musicians often have less involved artistically which only may focused on getting a good, clean recording. Basically, in this present generation many record producers are involved in being as a songwriter, a musician and recording engineering.
Salary Information:
While researching about the salary information I found out that the normal salary of a record producer range from over $30,000 up to more than $50,000 on a yearly basis which I find it quite alot but basically it depends on the sales of the music.
Qualifications:
More often the people who are interested in becoming a record producer in a music industry don’t have an entry qualification as its not quite needed but instead look for skills. As, i looked up in an internet most record producers have certificates in any of the following like in songwriting, composition, music production, sound engineering, musical history and theory, etc. People who often plan to be record producers may have to spend most of their time focusing on their piano skills as they say ‘instrument is usually the main composition tool of songwriters and producers’. Nowadays, record producers need to have skills on digital technology in producing music as you all know today’s generation has become quite dependent on computer software.
Having this job could be easier for the people who have dreams to be a record producer but there are times in struggling with singers and bands who insists to give ideas for their Cd album. Record producers should understand what they need in their songs and styles for the concept for the music.
Do you want to get involve in working in the music industry?
If you agree.....it will be your great opportunity to enter and will be able get training, audition and get many options for you to part of it.
Music Promoter
For my internet research, music promoter is also one of the most important job in the music industry because the person or a group of peole who works as a music promoters focus in marketing and promoting concerts, live events and manages publicity and advertising the music in the country and outside the different countries in the world. They are normally invloved as a business person in the music industry to work out the financial problems occuring in the industry and settling matters for the musicians' concerts and events.
Promoters have a good feedback about them because they are the one to create the advertising and making a publicity for the new musicians to attract many people of the world. Nowadays, most of the promoters are helding as plastering posters on outdoor walls,flyposting, and distributing handbills on windows of cars parked in entertainment district. At present, many promoters have started doing online technology such as online social networks and event listing sites to handle publicity, invitations, mailing lists, and so on. Recently, many promoters are one of the leaders in SMS text message advertising to their own lists. Music promoters often build their own personalities and the parties they host, marketing the events under a consistent name, style, type of program, and social experience to brand out an artist successfully.
Working as a music promoter for a record company or solo artist, the main objectives are:
-writing press releases to publicise your client's music or tour.
-organising publicity events such as media interviews and personal appearances.
-going to publicity events with clients.
-getting airtime on radio and TV shows.
-networking with contacts in the music industry.
-organising tours.
-dealing with designers, printers and marketing staff.
-negotiating contracts.
-listening to new acts and deciding whether to offer them a contract.
-work as a promoter for a live music venue.
Salary Information:
According to my research, the salary of a music promoter range from over £35000 - £45000/annum plus bonus which depends on its sales and expanding of the music of a singer or a band. The salary is really good for being a music promoter in the music industry.
Qualification:
Basically, the qualifications are not importantl in the music industry but some people do have relevant foundation degrees, BTEC HNDs and degrees to get this job to enter the music industry. There is no set career path into working as a music promoter as the main key to get this job is have experience and develop a connection in the industry. Having this job is to establish your own experience like taking interest and taking responsibility in sales and marketing, public relations, event organisation or advertising. So, it is really important and need to have experience for working as a music promter. Getting more experience as a music promoter,he/she could take a course in music industry management to be more confidence but there is no guarantee to get a job as it is usually according to how much they can handle the job and take responsible for all the things.
CONCLUSION/EVALUATION
Doing this project work, it was really difficult to research and jot down its basic things about the two careers of the music industry. The ideas were normally from an internet which had so many things about these particular jobs of the music industry. At first, I didn’t had any idea what to write about these music careers but due to the help of an internet I found many informations about it. While doing researching of different careers in the music industry I found five to six careers and gave short information for each of thees music careers I found. Then, out of all I chose my best two careers which are record producer and music promoter. The decision I made to give full informations about these two jobs was that I felt it was quite interesting and furtherall, both were one of the busiest and important careers in the music industry.
Basically, when I was doing secondary research on both of these two careers the most confusing part was the qualifications because many of the other jobs from different industry request for the qualifications and only were given to do the job but in the music industry it is not essential but instead skills and experience were more important if not they are given training and job experience. But some people who want to work as a record producer or music promoter study getting degrees to enter the music industry as basically its easier for them to know about the job they want because they have experienced a lot and have more practical skills.
The thing I didn’t like about my project is doing a research which was quite hard because I could not remember few websites and links I found for these two music careers and I didn’t do researching in books which is quite helpful if you do so. If I have to change or fully prepared a new one I would like to normally write some of the important websites and hyperlinks for research beforehand and prepared a final draft for it and even read some books related to music where I could find different jobs and important details about it for my project.
Overall, I would say my project is fine and would grade satisfactory just to say its not quite understable in some cases but I feel its average for the readers.
Tuesday, 16 March 2010
Final Campaign Poster - JUST SAY 'NO'
This is my final poster for my anti-smoking campaign poster. Before, the title for my campaign poster was 'Smoking Is Killing Me' because I thought it would suit according to my concept for my poster but due to changes I change it completely and made it into this campaign which includes images and background. Finally, the title is JUST SAY 'NO' to sound simple and short and the images are combined together like my first campaign poster but in different directions.
The images I took from an internet are the chosen images for my final campaign poster which are:
To start this campaign I used the ‘fireworks’. Firstly, I opened the ‘Fireworks’ and gave the same measurements for the size of my campaign poster like the planning of an initial design which I did in fireworks. The size fort eh width is 20 cm and the length is 22 cm. Then, I imported the chosen images from my folder in ‘Fireworks’ and saved separately in the layers.
I created my background which is a pitch black background which I used the paint tool and selected black colour and filled in the empty box-screen in ‘Fireworks’. Then, I edited the each images removing the background and parts like a guy smoking a cigarette is removed and a smoke from the other image is removed as well by using different tools like magic tool and rubber to erase it completely. Later the remaining images are combined together to make it into one to show the concept of this campaign poster. Then, I edited the images of an ashtray with a cigarette using tools like blur to make it little blurry and brightness/contrast tool to make it sharp and clear in looking at the image. As for a smoke which has the image of a floating skull I used tools like brush tool to make the change the green colour into grey and white and smoky colour, blur to make it little invisible and lastly brightness/contrast tool to make it sharp and faded image for the floating skull.
In my poster, the ‘floating and fading skull’ with grey colour describes the people who smokes heavily and terrorize their health badly will be lose their life eternally. As for the cigarette laid side in an ashtray shows that that the people are smoking a lot and not being aware of their life leads to deadly death. Overall, the poster images are joined in a way making a floating and fading skull which is shown as a smoke coming out from the cigarette which is laid side in the ashtray.
Finally, I used ‘Text’ to write my title using a font ‘CRACKED’ to make it rough and dangerous and a white and red colour for the title because of its black background it will be easier to see the written words and even it’s an anti-smoking campaign which the colours and font really stands out. As, for the website I used same font and the red colour also to stand out to my target audience. The main thing why I mention the website in my poster is to let people visit my website and find how it is and know more about anti-smoking campaigns I made as many young people are starting to smoke in their young age which includes adults too.
Yes, I meet my deadlines to begin my campaign. In creating this campaign it took 4 days to complete the final campaign poster. the camign poater evaluation took 3 days to finish which the campaign poster took nearly a week to finish to update. Normally none has stated anything for my campaign poster but considering many people to check out my camapign poster for an anti-smoking camapign in the blogger. I think my campaign poster is effective like it's trying to send out the meaning to the young people from age group 16 years and above indluding the adults to undertand that smoking is not about a buying apacket of cigarettes and smoking heavily everday or using it as a fashion sense that noadays young people do a lot to showoff. In my opinion, its bad to smoke but ther are times when you smoke a cigarettes you will feel at ease and relaxed like when you are feeling stress and lonely but many people are goping against thier limits using a lot cigarettes in aday to smoke which will cause a heart diseases and mouth infections.
If I would get to refine my camapign poster again I would not change a lot due to straightforward title and combination of different images which fits the camapign poster that I really thought of.
Learning to use the 'Fireworks', finding images from an interent and researching information about an anti-smoking campaign was a lot harder task to complete. It was a fun task to do by making your own campaign poster. There were a lot of planning for the Mandy's class doing different initial designs for the chosen campaign which I did an anti-smoking campaign and used the same poster for the Frank's course in the blogger too to make it easier for me to think and prepare a final stage for the final campaign poster I want.
Thursday, 11 March 2010
Campaign Poster planning
Out of all the campaigns, I decided to do the Anti-smoking campaign. I did this because I think the age group from 16 years and above starts smoking and terrorizing their health.
The aim for my campaign poster is to bring awareness for the age group from 16-24 years old and prevent from smoking.
The Objective for my campaign are:
1. Just say 'NO' to smoking.
2. inform people that smoking will bring out health issues.
3. highlighting the adverse effects of smoking on people from age group 16-24 years.
4. remind the people that smoking is not about age but health problems.
Equipments/materials I will use:
1. Imac (SOFTWARE)
2. Colour printer
3. Photocopy shop/Fireworks
4. Internet-images
Health and Safety:
1. Monitors:
-Ensure they are steady.
-Don't sit too near the computer.
2. Printers:
-Take care of changing ink cartridge.
-Don't waste inks.
3. Copywriting: Beware of legal issues.
Planning for my campaign Poster:-
After researching many campaigns in an internet like anti-smoking, anti-global, anti-bullying, domestic violence and more I chose anti-smoking campaign for my campaign poster.
I am planning to make my own campaign posters. i will be showing my initial designs of my campaign posters with each evaluation.
1. The title of my campaign poster is 'Smoking is Killing Me'. I chose this name to fit the concept of my poster for an anti-smoking campaign.
Firstly, I researched the images for the anti-smoking campaigns in an Internet and kept some of the images in my computer folder. The images I used for my first campaign poster are:
I opened the ‘Fireworks’ and gave measurements for the size of my campaign poster. the size for the width is 20 cm and the length is 22 cm. I imported the chosen images in ‘Fireworks’ and saved separately in the layers.
Before editing the images, I created my own background with a simple black coloured background using the paint tool from ‘Fireworks’ to fit the concept for my campaign poster. Then, I edited the images of a heart and a cigarettes by using different tools like magic tool, rubber, brush tool, blur and brightness/contrast. I removed the background for both images and combined together which is shown in the poster. In my poster, the ‘Heart’ with black colour spreading out in it describes the human’s important part of the body which is also the target for the people who smokes a lot and eventually may affect their health by getting diseases like heart diseases. As for the ‘Cigarette’ I edited by making a cigarette piercing a human heart to show that people will be effectively affect their heart if they smoke a lot. I used the brightness/contrast to see whether the image fits with black background as for the single cigarette which is pierced in the heart is made bigger and longer by using subselection tool to fit with the image of the heart.
Likewise for the ‘Smoke’ shows that smoking could lead like a flowing river which our inner parts of the body could be destroyed and make our health look bad. As for the ‘Red bubbles’ which is actually blood tells us that if too much of blood is wasted from our body, it may lead to loss of our body. In this poster, I created a flowing smoke over the background by using brush tool and I used ‘splatter’ from brush tool to make red blood bubbles floating around the heart. I even used ‘Text’ to write my title and a website with red colours to stand out to my target audience. The main thing why I mention the website in my poster is to let people visit my website and find how it is and know more about anti-smoking campaigns as many young people are starting to smoke in their young age which includes adults too.
The aim for my campaign poster is to bring awareness for the age group from 16-24 years old and prevent from smoking.
The Objective for my campaign are:
1. Just say 'NO' to smoking.
2. inform people that smoking will bring out health issues.
3. highlighting the adverse effects of smoking on people from age group 16-24 years.
4. remind the people that smoking is not about age but health problems.
Equipments/materials I will use:
1. Imac (SOFTWARE)
2. Colour printer
3. Photocopy shop/Fireworks
4. Internet-images
Health and Safety:
1. Monitors:
-Ensure they are steady.
-Don't sit too near the computer.
2. Printers:
-Take care of changing ink cartridge.
-Don't waste inks.
3. Copywriting: Beware of legal issues.
Planning for my campaign Poster:-
After researching many campaigns in an internet like anti-smoking, anti-global, anti-bullying, domestic violence and more I chose anti-smoking campaign for my campaign poster.
I am planning to make my own campaign posters. i will be showing my initial designs of my campaign posters with each evaluation.
1. The title of my campaign poster is 'Smoking is Killing Me'. I chose this name to fit the concept of my poster for an anti-smoking campaign.
Firstly, I researched the images for the anti-smoking campaigns in an Internet and kept some of the images in my computer folder. The images I used for my first campaign poster are:
I opened the ‘Fireworks’ and gave measurements for the size of my campaign poster. the size for the width is 20 cm and the length is 22 cm. I imported the chosen images in ‘Fireworks’ and saved separately in the layers.
Before editing the images, I created my own background with a simple black coloured background using the paint tool from ‘Fireworks’ to fit the concept for my campaign poster. Then, I edited the images of a heart and a cigarettes by using different tools like magic tool, rubber, brush tool, blur and brightness/contrast. I removed the background for both images and combined together which is shown in the poster. In my poster, the ‘Heart’ with black colour spreading out in it describes the human’s important part of the body which is also the target for the people who smokes a lot and eventually may affect their health by getting diseases like heart diseases. As for the ‘Cigarette’ I edited by making a cigarette piercing a human heart to show that people will be effectively affect their heart if they smoke a lot. I used the brightness/contrast to see whether the image fits with black background as for the single cigarette which is pierced in the heart is made bigger and longer by using subselection tool to fit with the image of the heart.
Likewise for the ‘Smoke’ shows that smoking could lead like a flowing river which our inner parts of the body could be destroyed and make our health look bad. As for the ‘Red bubbles’ which is actually blood tells us that if too much of blood is wasted from our body, it may lead to loss of our body. In this poster, I created a flowing smoke over the background by using brush tool and I used ‘splatter’ from brush tool to make red blood bubbles floating around the heart. I even used ‘Text’ to write my title and a website with red colours to stand out to my target audience. The main thing why I mention the website in my poster is to let people visit my website and find how it is and know more about anti-smoking campaigns as many young people are starting to smoke in their young age which includes adults too.
Tuesday, 2 March 2010
Universities/college for music
I have been researching on colleges/universities relating to music courses.
Some of the college/universities are as follows:-
1. Royal Northern College of Music:
Master of Music (MMus) Solo Performance (including Conducting and Repetiteur Studies) Chamber Music Orchestral Studies Composition.
Two years full-time, or one-year intensive full-time.
180 Credits: 60 Credits Core Principal Study, selected from the four specialisms above; plus 120 credits worth of options (a minimum of 60 credits selected from List B).
Applicants for the two year MMus in Chamber Music or Orchestral Studies must apply in the first instance for the two year MMus in Solo Performance. For one year courses all pathways are available.
2. School of music, University of Leeds:
Qualification: BA
Entry requirements:
Required to achieve one of the following (or equivalent):
-A level grades ABB, including A in Music (other A levels can include General Studies, but not Practical Music)
-Scottish Highers: AAABB (A in Music)
-BTECs: a minimum of Distinction, Distinction, Merit in a music (not music technology) specialism. Evidence of musical participation is also normally required in the form of ABRSM grade 8 music theory and advanced practical examinations (grade 7 or above)
-International Baccalaureate: 33 points overall, with 6 in Music.
Entry / admissions tests:
Offers are normally made on the basis of UCAS applications. If he/she receive an offer they will be invited to an Open Day. they interview part-time and candidates entering with non-traditional qualifications. Such applications are warmly welcomed in view of past successes.
Fees:
The tuition fees for 2010/11 will be announced in March 2010 for the students. As a guide, the 2009/10 fees for full-time UK/EU students is £3,225 per year.
Modes of study and duration of the course:
3 Years Full Time
3. Royal academy of music:
The Academy offers a wide range of University of London degrees, from Undergraduate BMus to PhD level. Several special one-year programmes are also available.
The four-year BMus undergraduate programme is constantly developed and refined to ensure that students are fully prepared for the rapidly-changing demands of the professions.
The Academy's postgraduate programmes offer a flexible and co-ordinated scheme of awards which are given below:
1. Postgraduate Diploma in Performance (Musical Theatre)
2. Master of Arts in Performance
3. Master of Music in Performance
4. Master of Music in Composition
5. Research degrees to Doctorate level
If he/she have musical and academic skills are good enough for BMus entry but their English language skills are below IELTS 5.5, they could afford to apply for the Academy's one-year Foundation Programme, offering them an intensive English language course as well as providing music tuition.
If he/she wish to benefit from undergraduate training at the Academy but do not require a full programme of study which leads to a qualification, the Academy offers a range of Year-In opportunities.
Entry Requirements:
The academic and language requirements for study programmes are on the Entry Requirements page.
Some of the college/universities are as follows:-
1. Royal Northern College of Music:
Master of Music (MMus) Solo Performance (including Conducting and Repetiteur Studies) Chamber Music Orchestral Studies Composition.
Two years full-time, or one-year intensive full-time.
180 Credits: 60 Credits Core Principal Study, selected from the four specialisms above; plus 120 credits worth of options (a minimum of 60 credits selected from List B).
Applicants for the two year MMus in Chamber Music or Orchestral Studies must apply in the first instance for the two year MMus in Solo Performance. For one year courses all pathways are available.
2. School of music, University of Leeds:
Qualification: BA
Entry requirements:
Required to achieve one of the following (or equivalent):
-A level grades ABB, including A in Music (other A levels can include General Studies, but not Practical Music)
-Scottish Highers: AAABB (A in Music)
-BTECs: a minimum of Distinction, Distinction, Merit in a music (not music technology) specialism. Evidence of musical participation is also normally required in the form of ABRSM grade 8 music theory and advanced practical examinations (grade 7 or above)
-International Baccalaureate: 33 points overall, with 6 in Music.
Entry / admissions tests:
Offers are normally made on the basis of UCAS applications. If he/she receive an offer they will be invited to an Open Day. they interview part-time and candidates entering with non-traditional qualifications. Such applications are warmly welcomed in view of past successes.
Fees:
The tuition fees for 2010/11 will be announced in March 2010 for the students. As a guide, the 2009/10 fees for full-time UK/EU students is £3,225 per year.
Modes of study and duration of the course:
3 Years Full Time
3. Royal academy of music:
The Academy offers a wide range of University of London degrees, from Undergraduate BMus to PhD level. Several special one-year programmes are also available.
The four-year BMus undergraduate programme is constantly developed and refined to ensure that students are fully prepared for the rapidly-changing demands of the professions.
The Academy's postgraduate programmes offer a flexible and co-ordinated scheme of awards which are given below:
1. Postgraduate Diploma in Performance (Musical Theatre)
2. Master of Arts in Performance
3. Master of Music in Performance
4. Master of Music in Composition
5. Research degrees to Doctorate level
If he/she have musical and academic skills are good enough for BMus entry but their English language skills are below IELTS 5.5, they could afford to apply for the Academy's one-year Foundation Programme, offering them an intensive English language course as well as providing music tuition.
If he/she wish to benefit from undergraduate training at the Academy but do not require a full programme of study which leads to a qualification, the Academy offers a range of Year-In opportunities.
Entry Requirements:
The academic and language requirements for study programmes are on the Entry Requirements page.
Monday, 1 March 2010
Range of Jobs
I researched some of the music jobs. I will be writing about the different kinds of jobs giving little details about it which is related with the music technology.
The range of jobs are:-
1. Music promoters:
Music promoters' main job is to promoting concerts, festivals, nightclubs and other live events. They have the responsibility in marketing the under a consistent name, style, type of program, and social experience that downplays the branding of the venue or artist for the company.
2. Singer:
A singer is a person who sings. Singing is often done in a group of other musicians, such as in a choir of singers with different voice ranges, or in an ensemble with instrumentalists, such as a rock group or hip hop genre.
Professional singers usually build their careers around one specific musical genre, such as Classical or rock, they typically take voice training provided by a voice teacher or vocal coach throughout their career.
3. Songwriter:
A songwriter is one who writes the lyrics or music for songs. In this particular meaning for songwriter is basically the one who writes only lyrics are normally called a lyricist, while one who writes only music are called a composer.
4. Record producer:
A record producer is a person who works within the music industry, whose job is to create and manage the production of an artist's music. Record Producer plays a big role in shaping the artistic direction of the projects they work on, and even also controls the quality and generating a project which may be successful.
5. Music director:
A music director is a profession in different fields and a person who leads a musical group. They are responsible for interacting with record company representatives, auditioning new music, making decisions as to which songs get airplay, how much and when.
6. Music Engineers:
A Music Engineer is someone with experience and training in the production and manipulation of sound through mechanical (analog) or digital means. It refers to a person working in sound and music production, as well as to an engineer with a degree who designs professional equipment for these tasks.
Music Engineers are generally familiar with the design, installation, and/or operation of sound recording, sound reinforcement, or sound broadcasting equipment, including large and small format consoles.
The range of jobs are:-
1. Music promoters:
Music promoters' main job is to promoting concerts, festivals, nightclubs and other live events. They have the responsibility in marketing the under a consistent name, style, type of program, and social experience that downplays the branding of the venue or artist for the company.
2. Singer:
A singer is a person who sings. Singing is often done in a group of other musicians, such as in a choir of singers with different voice ranges, or in an ensemble with instrumentalists, such as a rock group or hip hop genre.
Professional singers usually build their careers around one specific musical genre, such as Classical or rock, they typically take voice training provided by a voice teacher or vocal coach throughout their career.
3. Songwriter:
A songwriter is one who writes the lyrics or music for songs. In this particular meaning for songwriter is basically the one who writes only lyrics are normally called a lyricist, while one who writes only music are called a composer.
4. Record producer:
A record producer is a person who works within the music industry, whose job is to create and manage the production of an artist's music. Record Producer plays a big role in shaping the artistic direction of the projects they work on, and even also controls the quality and generating a project which may be successful.
5. Music director:
A music director is a profession in different fields and a person who leads a musical group. They are responsible for interacting with record company representatives, auditioning new music, making decisions as to which songs get airplay, how much and when.
6. Music Engineers:
A Music Engineer is someone with experience and training in the production and manipulation of sound through mechanical (analog) or digital means. It refers to a person working in sound and music production, as well as to an engineer with a degree who designs professional equipment for these tasks.
Music Engineers are generally familiar with the design, installation, and/or operation of sound recording, sound reinforcement, or sound broadcasting equipment, including large and small format consoles.
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