After completing the work of evaluation on radio play script we were given a new task to finish. The new task is about the music technology where we have to find two different range of jobs are done in the Music Technology Industry. I looked up in an internet where different kinds of jobs were involved.The range of jobs in the Music Technology Industry I chose are Record Producer and Music Promoters.
RECORD PRODUCER:-
Record producer is one of the most important person in the music industry.
A record producer is a music industry professional who works with artists to produce records much like film producers, record producers plays a role in shapi1ng the artistic direction of the projects they work on, and even also controls the quality and generating a project which may be successful. Producers are a very important part of the team which gets an album from the minds of the musicians to the shelves of retail stores.
Record producer's roles are:-
-plays a key role in recording sessions, controlling the schedule and working with the sound engineer to get the desired sound,
-Gathering and directing the ideas of the project,
-Getting into the songwriting process and learning about songwriting and sequencing,
-Being able to work with musicians and artist and get the best out of them,
-Working with a recording engineer and other studio owners,
-Using sound effects, samples and other techniques to make song sound different and unique,
-Mixing and editing the song, and finally
-Mastering the song.
Being a record producer can vary, depending on the type of music being recorded and the preference of the musicians' style of music. Record producers from a hip hop labels are often quite famous than the musicians they work with, and can make or break the success. In contrast the record producers working with classical musicians often have less involved artistically which only may focused on getting a good, clean recording. Basically, in this present generation many record producers are involved in being as a songwriter, a musician and recording engineering.
Salary Information:
The normal salary of a record producer may range from over $30,000 up to more than $50,000 on a yearly basis.
Qualifications:
Most record producers have certificates in any of the following: songwriting, composition, music production, sound engineering, musical history and theory, etc. People who plan to be record producers may have to spend most of their time focusing on their piano skills as the said instrument is usually the main composition tool of songwriters and producers. Nowadays, record producers should have skills on digital technology as producing music today has become quite dependent on computer software.
Having this job could be easier for the people who have dreams to be a record producer but there are times in struggling with singers and bands who insists to give ideas for their Cd album. Record producers should understand what they need in their songs and styles for the concept for the music.
MUSIC PROMOTERS:-
It is also one of the most mportant job in the music industry because the person or a group of peole who works as a music promoters focus in marketing and promoting concerts, live events and manages publicity and advertising the music in the country and outside the different countries in the world. They are normally invloved as a business person in the music industry to work out the financial problems occuring in the industry and settling matters for the musicians' concerts and events.
Promoters have a good feedback about them because they are the one to create the advertising and making a publicity for the new musicians to attract many people of the world. Nowadays, most of the promoters are helding as plastering posters on outdoor walls,flyposting, and distributing handbills on windows of cars parked in entertainment district. At present, many promoters have started doing online technology such as online social networks and event listing sites to handle publicity, invitations, mailing lists, and so on. Recently, many promoters are one of the leaders in SMS text message advertising to their own lists. Music promoters often build their own personalities and the parties they host, marketing the events under a consistent name, style, type of program, and social experience to brand out an artist successfully.
Working as a music promoter for a record company or solo artist, the main objectives are:
-writing press releases to publicise your client's music or tour.
-organising publicity events such as media interviews and personal appearances.
-going to publicity events with clients.
-getting airtime on radio and TV shows.
-networking with contacts in the music industry.
-organising tours.
-dealing with designers, printers and marketing staff.
-negotiating contracts.
-listening to new acts and deciding whether to offer them a contract.
-work as a promoter for a live music venue.
Salary Information:
The salary of a music promoter may range from over £35000 - £45000/annum plus bonus.
Qualification:
The qualifications are not essential in the music industry but some people may have relevant foundation degrees, BTEC HNDs and degrees to get this job. There is no set career path into working as a music promoter as the main key to get this job is have experience and develop a connection in the industry. Having this job is to establish your own experience like taking interest and taking responsibility in sales and marketing, public relations, event organisation or advertising.
To get more experience as a music promoter,he/she cold take a course in music industry management to be more confidence but there is no guarantee to get a job as it is usually according to how much they can handle the job and take responsible for all the things.
